GuideCorporate Events

How to deliver photos to attendees in real time at a corporate event

A practical guide for event organizers, agencies and corporate marketing teams: what you need, how attendees get their photos, privacy, branding and what to measure.

By GetPica 4 min read

Event guests looking at their photos on a smartphone

In short

Your photographers upload during the event and each attendee gets only the photos they appear in, straight to their smartphone. With GetPica, attendees open a link or scan a QR code, take a quick selfie, and AI facial recognition finds their photos. No app, no hardware, no contact lists.

  • 2B+photos delivered with GetPica
  • 5,000+events served
  • 3M+users
  • 0apps to install for attendees

Why deliver photos during the event?

Attendees share photos while the emotion is still fresh. If they get them days later, most of that moment is lost, and so is the visibility for your event and your sponsors. Delivering in real time turns the photo service from a cost into an engagement tool.

  • Shares while it trendsGuests post on social media while the event is still live.

  • Brand on every photoYour brand and sponsors travel with each share.

  • Data you can useWho accessed, downloaded and shared.

How does real-time photo delivery work?

  1. Set up the event
    Name, branding, access method and, if you want, the rules to offer or sell the photos.

  2. Tell attendees how to access
    A direct link, a QR code on badges or LED walls, or an event code.

  3. Photographers upload during the event
    From the dashboard or via FTP, straight from the camera workflow.

  4. Each attendee takes a selfie
    Facial recognition matches it with the event photos and builds a personal album.

  5. New photos keep arriving
    The album fills up as photos are uploaded, and attendees are notified after the event.

You can work with your own photographers or agency: GetPica is the delivery platform, not the photo crew.

How do attendees access their photos?

From a smartphone or a computer, with no app to install. The organizer chooses one or more ways in:

  • Direct linkSent by email or message before or after the event.

  • QR codeOn badges, cards, flyers, posters or the LED wall.

  • Event codeA 9-character code to enter on getpica.com.

Tip: put the QR code where people already look: the registration desk, the badge and the stage screens between sessions.

Is it privacy-friendly?

Yes. Photos are never public: each attendee only sees the photos they appear in, and access is tied to the email used at sign-up. The selfie is used only to match the face with the event photos and is not stored.

  • Anonymous modeBlurs the attendee’s face in the photos delivered to other people.

  • Removal on requestAny attendee can ask for a photo to be removed.

How do you add your brand or a sponsor?

The gallery carries the event’s identity: logo, colors and custom messages. Photos can show a frame or logo of the brand or of a sponsor, and the album can include promotional videos and a sponsored banner with a link. Every share then carries the brand outside the event.

Event photo with the brand logo, shared by a guest

What should you measure?

Real-time delivery gives you numbers a classic photo service cannot:

  • AccessesHow many attendees opened their album.

  • Downloads and sharesHow far the photos traveled.

  • Branded engagementViews and clicks on sponsor banners and videos.

  • LeadsIf you add a data-collection form before the album.

See it in practice Convention Bureau Italia How Convention Bureau Italia boosted MICE networking with event photos Real-time photo delivery and a facial-recognition photo contest that rewarded buyer–supplier connections at Italy at Hand 2024 in Turin. Read the case study

A quick checklist for your next event

  • Agree with photographers on uploading during the event, not only at the end.
  • Print the QR code on badges and show it on screen between sessions.
  • Decide if photos are offered free to attendees or sponsored.
  • Prepare the gallery branding and any sponsor materials.
  • Plan one reminder after the event to bring guests back to their album.

Frequently asked questions

Do attendees need to download an app?

No. They access from the browser on their smartphone or computer. The GetPica app is available for those who prefer it.

Can I use my own photographers?

Yes. GetPica is a delivery platform: any photographer or agency can upload, and onboarding is quick.

Do we need hardware or a technical visit on site?

No. GetPica runs in the cloud. Existing photo booths can also connect remotely.

Can photos be offered for free?

Yes. At corporate events photos are usually offered by the organizer or a sponsor, and attendees find them directly in their album.

Planning a corporate event?

See how GetPica works for conferences, incentives and brand activations.

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  • 5,000+ events