Frequently asked questions

GetPica is the platform companies, photography studios, and event organizers use to distribute and sell photos. Thanks to facial recognition, each attendee receives on their smartphone only the photos and videos they appear in, even during the event.

1. We set up the event with you: name, graphics, access methods and, if needed, sales rules.
2. You tell attendees how to access their photos: direct link, QR code, event code or, where applicable, race bib.
3. Photographers upload the photos, even during the event.
4. Each attendee signs up and finds only their own photos, recognized through a selfie or the graphic code on their race bib.
5. After the event, GetPica keeps bringing attendees back to the platform with automated communications.

The details depend on the type of event: see how it works for Corporate Events, Endurance Sports, and Hospitality & Travel.

Any event with a photography service, of any size: from events with a few dozen people to those with thousands of attendees. There are three main areas: Corporate Events, Endurance Sports, and Hospitality & Travel.

• Automatic, private delivery: each attendee receives only their own photos, without searching through thousands of images.
• No contacts to collect: just share a link or a QR code, and the system recognizes people.
• More visibility for your event: attendees download and share their photos on social media, putting your event and brand in front of their network.
• More sales after the event: follow-up emails, abandoned cart recovery, and cross-selling across events.
• Flexible uploads: via FTP or from the dashboard.
• Multilingual and multi-currency: the gallery is available in English, Italian, French, Spanish, German, Portuguese, Polish, and Slovenian.
• Dedicated account manager for setup and support.

Yes. GetPica is a distribution platform: you can work with any photographer or agency, and onboarding them onto the platform is quick and easy.

Yes. Besides photos, you can also distribute or sell videos. Each attendee can also get a reel: an automatic carousel of their best photos, ready to view and share.

No hardware is needed: GetPica is a cloud solution, with no extra equipment and no on-site technical visits. If useful, GetPica can integrate with your systems, such as registration and ticketing platforms or the systems of a property or operator. Existing photo booths can also integrate remotely via S3. Our technical team will work with you to find the right setup.

Of course. Book a demo with our team: we'll show you the platform and build the right setup for your event together. Then we'll support you at every step, from setup to going live.

From their smartphone or computer, using one or more methods chosen by the organizer:

• direct link, sent by email or message;
• QR code, on cards, badges, flyers, posters, or LED walls;
• event code, a 9-character alphanumeric code to enter on getpica.com;
• bib code, at sports events, a 9-character alphanumeric code to enter on getpica.com.

In hospitality and travel, access can be integrated with the systems of the property or operator.

Choose the channels that work best for your event: emails before or after the event, QR codes and event codes on cards, badges, flyers, or LED walls, and bib codes at races. You don't have to figure it out alone: your account manager and, when needed, our marketing team support you with guidance and a media kit to communicate the service the right way.

Signing up with an email makes access unique: each album is linked to a single person. The selfie lets the system recognize the attendee in the photos and deliver only the ones they appear in; the selfie and biometric data are kept only for as long as needed to complete photo delivery. At endurance events, the selfie is usually not required: attendees access their photos with their bib code.

No. Attendees access their photos from a browser, on smartphone or computer. The GetPica app is also available.

Yes, photos are available as soon as photographers upload them. If they're sent to GetPica right away, attendees see them during the event or race; otherwise, timing depends on download, editing, and upload.

Two separate levels:

• For you and your team: organizers, photographers, companies, and properties are supported by a dedicated account manager, from event setup to wrap-up.
• For attendees: GetPica end-user support at support@getpica.com. Your team doesn't have to handle access or photo recovery requests.

Yes. Galleries adapt to your event's identity: title and subtitle, cover image, banners, your logo applied to the photos, and custom messages. For more advanced needs, a microsite, contact forms, and custom features are available.

With our private dashboard, you can track your event's performance in real time: visits, uploaded photos, downloads, shares, sales, and attendee engagement.

Both. At corporate events, photos are often offered by the organizer, and attendees find them directly in their album. At other events, such as races and hospitality, they're usually for sale.

For each event, you choose whether to sell photos individually, as a bundle, or both. Attendees log in, see every photo they appear in, and buy the ones they want, or the full bundle, in just a few clicks.

• It reaches every attendee, with no need to collect names and emails.
• It offers a simple, intuitive buying experience.
• It sends follow-up emails after the event.
• It recovers abandoned carts with automated emails.
• It cross-sells: when a user comes back to GetPica for another event, they also see their earlier galleries and can buy from them later.

Before purchase, photos are shown only with a watermark and in low resolution. After purchase, attendees download them without a watermark and in high resolution.

It depends on the agreement and on how the service is set up. Revenue goes to the party that holds the agreement with GetPica, whether a photographer, an agency, an organizer, or a property, net of any customer refunds. Timing, any commission rates, and payment terms are set out in the agreement.

GetPica processes personal data in compliance with Regulation (EU) 2016/679 (GDPR) and applicable law, as described in its Privacy Policy.

• Explicit consent: facial recognition is activated only with the consent the attendee gives when uploading their selfie.
• Limited use: the selfie and biometric data are used only to find the photos the attendee appears in, and are kept only for as long as needed to complete delivery.
• Restricted access: each attendee accesses the photos they were recognized in; photos are not visible to other attendees, except in specific setups chosen by the organizer.
• Clear roles: when photos are offered by the organizer, GetPica acts as data processor on the organizer's behalf; when photos are sold, GetPica is the data controller or joint controller.
• Rights you can always exercise: withdraw consent, access, and request deletion by writing to privacy@getpica.com. You can also contact the Data Protection Officer at dpo@getpica.com.

Among attendees, each person sees only the photos they were recognized in: other attendees' photos are not visible, except in specific setups chosen by the organizer, such as a second section of the album showing other attendees' photos. GetPica doesn't publish photos: attendees decide whether to download them and where to share them. Access to the album is linked to the email used at sign-up.

Yes, with Anonymous Mode: their face is blurred in the photos delivered to other attendees. They still see their own photos in the original version and can turn the mode off at any time.

Yes. If a photo in their album doesn't show them and they don't want it there, they can write to support@getpica.com or privacy@getpica.com and we'll remove it.

Retention periods depend on the type of service and on the agreements with the organizer or partner, and are governed by GetPica's Terms and Conditions and Privacy Policy.

Both the owner of the photos and attendees can take action at any time: for example, attendees can request removal of their photos or deletion of their data by writing to privacy@getpica.com.